Wear Optical Illusions, Get Thin!

Kim Kardashian wearing Alexander McQueen's "Optical Illusion dress"

We all know that women prefer clothes which makes them look thin, emphasize their curves and enhance their figure. Spanx pantyhose, Wonderbras… You name it! But come on, no dress is really gonna take ten inches off your waist, or make you look twenty pounds lighter than you really are… Would it? Well, no ORDINARY dress would be able to do that!

But when designers discover fabulous world of optical illusions, and then start playing with such concepts, you’d be amazed what they could do to the female figure… only sky is the limit!

Take the dress on the right for example – simply by adding a well-known optical illusion pattern to the waist, the designer Alexander McQueen suddenly makes any woman wearing his dress appear much thinner in waist than she really is. Not to mention how he successfully reversed the effect in the breasts region, accomplishing curvaceous, hourglass appearance!

Really?! Who Else Does This?

The next dress by Stella McCartney is another extreme example of what optical illusions can do to a woman’s body… Sure, it’s an easy task to emphasize Kim Kardashian’s curves, but what if you’re not as curvaceous?

Using a similar concept that slimmed down Kim in the first image, McCartney’s dress takes the illusion even further – By using a slightly off-white color fabric on the bust, the “shadow effect” makes woman’s breasts appear much larger, immediately putting them in the spotlight (something I’m sure most gentlemen wouldn’t be eager to complain about). But that’s not the only enhancement here!

Kate Winslet premiered Stella McCartney’s dress at the Venice Film Festival, and it was so noticeably figure-altering that it was quickly dubbed “The Optical Illusion Dress” by the press. You can immediately recognize the black-fabric-on-the-sides trick, one that made Kate look like a corset model from the 18th century. An hourglass figure so slim, that when compared to her mortal anatomy, it’s actually shocking…

So remember, optical illusions aren’t just theoretical creations used by artists. No, they are also quite practical when applied to real world settings by fashion designers who want to please their clientele by giving them an entirely new figure. Here are few more celebs wearing Stella McCartney’s dresses. Has it worked for all of them? You be the judge!

  • breandan

    As a costumer I know that there a lot more subtle designs out there that work better. I think the McCartney style is about as subtle as a sledgehammer. They all look like they have cardboard cut out boobs. I hope this one goes away FAST

    • scarlett

      I agree with brendan. This style is completely stupid, and way too obvious.

    • Hannah M

      i soo agree with them… the boobs look like theyre cut out so the attention is on them

    • Elmer

      You’re a chick – thats why you dont like it — I think it looks HOT !!….

      If you are dressing for your girlfriends dont wear it. But if you are dressing for a man this would be perfect !

  • I’d still tap em all!!

  • Xheia

    Have you seen this website? It’s like a parody of moillusions:

  • kimon

    I don’t think any optical illusion can slim Kim’s figure.
    The other one works more nicely.

  • movieguy_13

    Mae West used similar tricks back in the ’30s. Not only the dark panels on the sides, but boas and large shoulder designs. Even diagonal patterns to trick the eye. Google her name under images for many examples

  • RN

    Celebrity trickery like this just sort of makes me sad. Beauty is on the inside.

    • erin8ball

      people seem to be desprately wanting to get slim. =(

  • hammer

    lol it doesn’t help, kim still looks like a fat ass in that dress

  • Don In Alabama

    There should be a link somewhere on the page to click on to go to the previous illusion.

  • coolcat

    Sportswear designers have been doing this for a long time. How many of you own a pair of N_K_ jogging work out pants with the white stripes running down the sides? I’ll take any illusion I can get!

  • Joanne

    It also works with light panels at the side of a dark dress, particularly if the wearer spends a lot of time in areas where the backgrounds are light hued. The red one above would look a lot better with off-white side panels against that background.

  • Kate Winslet is my favorite one… Kim looks like a bee… and others just follow along

  • Why Me?!

    the woman wearing a blue dress at the bottom left you can hardly see it because of the black in the background.

  • Eirinn

    please – stop glorifying anything kardashian. Sad to see this website fall into the trap of making the kardashian brand something of value and worthy of a mere mention

  • Coolcat

    Sports wear companies have been putting stripes down the sides of work out clothes also. It really does have a slimming effect.I’m all for it!

  • Michael Skoberne

    Not really a celebrity follower, but when I browse the web, it seems the KKK sisters are always in your face. Now, however I maybe old fashioned, so will make an exception and more then likely be flamed for my viewpoint no doubt, on Kim’s dress. From the front she’s curvaceous enough in a Marilyn Monroe fashion (I like my women full bodied, not like the regular stick figures they call beauty’s)

    Kate is knockout in the apparel she’s wearing and the other ladies look okay just as well.

    Just saying!

    • Steve

      I’m with you on the full-bodied part. I’m not sure why any of these women want to appear more slimmed down. In fact some should be buying dresses that do the opposite.
      I say show that stuff off!

  • Dan Kennedy

    Wow. I think they all look fantastic and the dresses are stunning. But I am just a guy thats a sucker for beautiful women.

  • John Jacob


  • David Blake


    • dfgdnfno

      [img]http://www.moillusions.com/wp-content/uploads/2012/01/kardashian1.jpg[/img] ha! ha!

  • Dave K

    Kate Winslett doesn’t need ANY help looking hot. She’d be sexy wearing a burlap sack. Still, if that dress makes her happy then she s/wear it.

  • Ice

    eh… if you want to look even slimmer why don’t you spend a lot of time in the gym? Or just wear the dress, OR be happy the way you are… like me! lol

  • Ice

    I forgot too add this too! I don’t think the dress that Kim was wearing made her look slimmer, I think it actually made her look thicker because I kept on noticing the gray parts…would she have looked slimmer if the illusion was reversed(white on outside, grey in the center)? Or maybe if the designer used some black? Anyway… the dresses with the black sides worked pretty well. Meh… XD

  • krystal

    I like it..

  • Ken

    Have they no originality, they are all effectively wearing the same dress, and they are all slim to begin with so why the need for the illusion?

  • Criss

    This is stupid … it doesn’t work.

  • shawn

    wow!WOW! WOW!

  • shawn


  • kristin

    So, I don’t understand why they try to prove a slimming effect with women who are already slim. That kills me. Like, Kim is has a fuller figure and I don’t think her dress worker for her. Why not take full figure models and try slimming them down with a dress like that, I don’t think you’ll have as great of a result. They always take thin women to prove points with clothing, makes no sense lol

  • dfgdnfno

    that wod be so slim

  • BOred


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