Deceiving Billboard Ads – Part II


It’s been a long time since we posted Part I of the “Deceiving Billboard Ads“. Many of you have already forgotten my promise about making the sequel, but luckily I haven’t. In the same manner I’m keeping all of your emails, comments, suggestions and submissions in the back of my head, preparing space and surroundings for their implementation – in the right moment, when the time comes.

Today’s compilation holds some of the most original, and creative advertisements I have ever seen. Making a specific post for each wouldn’t be very “topical”, but exhibiting them as a collection makes sense. I hope these 22 images together have enough illusionary in them to be part of this site. I would like to hear your comments, and opinions which one is the best. This post comes just in the right time for me to announce that the Billboards Category has finally been completed. I have updated it will all the recent billboard articles, related icons and targeted descriptions. Feel free to browse all of our Optical Illusion Billboards up to date, and please report if you encounter any broken links.

  • Anonymous

    the one with all the girls would freak me out, one of them should at least be into it or somethin. lol.

  • akane95

    It is really difficult to choose. There are a lot of great ones here. I like the drinking and driving ones. I think they would be really effective, but I have to say my favorite is the shark on the bus.

  • adrian

    really amazing!!!!!!!!

  • Anonymous

    the one with a bunch of girls looking at me would really freak me out as well with a guy with that wierd towel.

  • Anonymous

    i really liked most of them but i didn’t understand some of the ones near the beginning.

  • Neo911

    This is my favorite submission of all…they are all so great!

  • Tharene

    I don’t get the second. What is ”Royal”?

  • Anonymous

    the one with the subaru cars blows my mind…what?!

  • Anonymous

    I have to say that the FedEx/UPS one is my favorite, but the smoking one on the back of the bus is brilliant. The drinking and driving ones would be really effective I think.

  • TheChairman

    While I enjoy it, my gut tells me that the FedEx / UPS one has got to be fake. FedEx just wouldn’t do that.

  • allan

    i don’t get the one with the upside down cars on the semi. what is the ad supposed to be?

  • Josh Norman

    I have to say the FedEx/UPS one is my favourite I’m afraid.

  • Anonymous

    Don’t understand how the Subaru lorry works / was done, not even superglue. Wife says they drive them on like that… She is short sighted though!

  • Anonymous

    I’m loving the FedEx one! What an innocent and competitive and effective message it sends across – unless of course you can’t/don’t use FedEx.

  • Screaming Doubles

    those are really sweet. and its posts like this that i keep checking for.

    they are provocative, simple, and ingenious.

    maybe i should get me one of those towels.

    ; )

  • InfernoX8Hatake

    I really like them all, but can anybody see what it says on the bathroom one? The one with the legs? It would’ve been akward if it wasn’t an illusion O_o

  • Anonymous

    these are crazy!!! i love them all

  • Oliver

    i like the subarus most.
    “They stick to the road.”

    hope, they don´t provoke an accident.. ;-)

  • Anonymous

    some of those are pretty funny, they are all very nice though. interesting ideas. I liked the drinking & driving ones the best, they were pretty realistic.

  • Anonymous

    The Subaru one is cool, i’ve seen one of them, its supposed to be advertising road handleing or suspension or something. The do actually drive with them attached like that, not sure how they load/unload them though, must need a crane.

  • BuddyToBud

    Absolutely brilliant – loved the Imprezza and Fed Ex in particular

  • scrawf

    Fantastic. I don’t get how all the billboard advertising around is so good, yet sooo many ads on TV are just crap.

    I particularly like the subaru one, I just can’t see how it’s done. My guess would be that the lower cars are just an image printed on the truck, but I can’t see it. Maybe I just have to get me some of that subaglue

  • Anonymous

    Some are very clever, others are sexually suggestive and not suitable for a site which children may be viewing. Would the authors be happy for their children to view these images? Think about it.

  • Daniela

    Can someone explain the billboard with the woman and boy legs. What’s the message?
    And my favorite one is the one with the girls in the restroom and the one advertising to get up and run.

  • Tyne-Zimmerman

    I for one would be happy to let my children see all the images on this site. These ads are very creative, kudos to the editors for spreading these highly artistic ads. I hope my children are inspired by these ads to become artists!

  • Anonymous

    These are great ads but it is highly unlikely that you will ever see any of them in public. Agencies produce these (I don’t know for certain that these are are, but it my guess that a great number of them are) ads solely for the purpose of winning awards and most times the client doesn’t actually pay for any of the work hours that goes into them. The ads will then only ever appear once in situ so that they are then eligible to be entered into the various awards shows.
    Its a shame, because a lot of this work is excellent (some are a bit of a scam though) but most clients wouldn’t approve stuff like this.

  • Andréia


  • Anonymous

    The “drunk people” in the bathroom are for South Africa’s arrive alive campaign – absolutely brilliant

  • Michael

    I don’t get the one with the plug coming out of the board. could someone explain it to me?

  • vbarata

    Just explaining the second picture: Royal is a baking powder brand ;)

    Liked the watch one, pretty useful to show how to hold those things. And every other one is great too!

  • Kawaii Killer


    lots of interesting illusion pics! love it <3

  • Anonymous

    super funny and creative

    i want the drunken bathroom kids for my own home haha

  • Anonymous

    Those are cool! I definitely want that towels :D

  • Anonymous

    Fun, that buds will work well on a teachers’ chairs :D

  • Anonymous

    OMG that would be so awsome to go to each and every one of these to see them 4 myself!!!

  • the one with the girls and the uranals id like for there to be a hole for there mouths if you know what i mean

  • Brilliant collection! Addresses/cities for these would be cool. Anyone seen these in real life?

  • Geoff

    Wonderfull! I love them. But I think I could do better.

  • Richard

    If you want to see the women above the urinals, go to the Las Vegas Hilton. They’re in the men’s restroom in the long hallway between the main casino and the convention center ballrooms. I recall they’re next to the nicer restaurants in that hallway.

  • justme

    to the guy that said they never hit the public. not true. the shark bus for example drove around Amsterdam for 5 months, the FedEx one ive seen too, and you can be sure the company pays.. you know what it costs to run an ad like that for a month?

  • very cool!

  • Spider

    @ Geoff: Shut TF up, dude!

    Just do it, publish it in public and send the photo here for people to see. Bulls**tting is easy. You don’t even need much thinking to bulls**t. But it’s as worthless as your pathetic existence.

    Action and work result, on the other hand, worth more than a million bulls**t.

  • x

    the shark on the bus is wicked! thats what happens when you try to sneak onto the back without payin haha! kids will be freaked out!

  • Fredrik

    The fed ex truck is a killer. X)

  • these are crazy! i love them all

  • sam

    that’s simply great!! keep it up…

  • that’s great!! keep it up.

  • Tobs W

    90% of good ads are created solely for winning awards. Only the dumbest ones make it through to TV because of censorship and attempts at keeping it on the same intellectual level as the audience.

  • Wendell Gee

    The very first one (image of watch superimposed onto the hand strap) is very ingenious, HOWEVER it would have been better if they had taken the photo with a LEFT hand through it instead of a RIGHT hand.

    As it is, having used the RIGHT hand, the watch face is situated/oriented upside down. It would be correct if they had used a LEFT hand.

    The very last one (ad for pasta) with the faces on the ships’ bows looking like they are sucking up a strand of spaghetti/pasta is very imaginative also.

  • BBB

    the one of the giant cake, is an add for the baking powder “Royal” and is located in Curitiba, Brazil

  • OMG Excellent ads these! Seen a few of them. Love the audacity of the FedEx ad though haha

  • Neta Shikoba

    lol i love these!

  • Ivy

    The last one is REALLY funny… some of them make no sense, though.

  • Rachel

    Lol i love these illusions they are gravy (great)

  • Woot100

    I think the dont drink and
    drive ones are clever.

  • mysticmusic

    I want the giant cake building… cake, Mmmmmmmm

  • RequiredName

    Wow. Some of these were really clever. But I didn’t get some of them, like the first one. but the ones that I did get were really clever.

    • Popeye

      Just read the ad and you’ll get it.

      All are great and very clever. I felt ready to quit smoking after looking at 6th.

  • Lucy

    the one with the mens toilets look at the lady painted on the wall with the tape measure-the dirty cow! ;)

  • notarealname

    wen i saw the 2nd one i was like yum

  • lilman

    wow….those are pretty cool, i really like the one with the toweles

  • kim


  • miju rai

    wow……….its all very clever i like the towel

  • annaj:)

    hahaha so funny!

  • Gabe

    I lol at the smoking one

It is main inner container footer text