Coin Makes Big Things Look Small


We’ve talked about tilt shift images before, where the photographer uses selective focus and a titled shot angle  or special lens to make a regular-sized image appear to be only a model. But the Big Money Project takes the tilt shift process a step further by placing ordinary objects beside a giant coin that immediately provides a recognizable miniature scale in our mind. The result is a delightful selection of every day objects that suddenly look unarguably tiny.

The coin, made from painted and lacquered wood, was created at a 20:1 scale to an ordinary 50 cent Euro piece, meaning everything appears to be 20 times smaller than it is in actuality.

Here’s how the team’s coin mover looked in between setting up the shots above.

The Skrekkogle art design group responsible only made one coin so far, but they say they may make more and put them up for sale if they get enough requests. So, if you want to be able to make your own images like these, you’d better head over to their site and start asking them to sell you one.

In the meanwhile, here are a few images showing what it took to make the original coin.

What do you guys think, would you be interested in purchasing your own giant coin so you could make your own cool illusions? I’m sure it would also make a great conversation starter while sitting around your home between uses.

  • Zoey

    i knew it right away that the coin was big :D
    but still, nice one!

  • Joseph

    That’s awesome !

  • z2d4th

    Amazing idea and illusion.

  • Eny

    it helps sell the illusion that the whole object is in the picture.

  • Bluepool

    Cool! I want one~ :)

  • Bigbandsinger

    Interesting illusion how the coin appears to be the real thing while the real objects appear to be models or toys. This is a great example of “big change”, LOL.

  • It’s not the coin that makes things look small, it’s the tilt-shift photography effect that’s used.

  • PromiseMe

    hahaha that’s so cool!!!!!


    Holy crap!!! That is awesome!!!

  • essayn

    Didnt noticed, that the thingy is an Euro cent, until i read the description. So it´s not the pseudo-Euro that makes the things smaller, it´s just the angle of the cam (above the objects) + a little Tilt Shift Focus-filter and the “illusion is perfect.

    But nice, though.

  • Mark

    I want one!

  • whoa thats pertt cool

  • mycaricature


  • Care Bear

    Interesting. I guess that’s why they pay you the big bucks.

  • Emily

    I think having a giant coin would be awesome. I live in the US, so a Euro might confuse people, but that would only make it more fun for me. If it didn’t cost too terribly much, I’d love to buy one.

  • Interesting how when placed with the person our brains read it as a huge coin, but when placed by the car for exarmple, our brains say mini car…

  • josephine

    That’s cool! All of the objects looked like toys! (But on my illusion of the day widget on my dashboard, at first I thought it was a giant ritz cracker :)

  • whootie

    I agree with Dayhinu. All objects look miniature till you get to the man holding it over his head. Then, the mind shifts to a normal sized man and a super large coin. Cool!


    very cool!!

  • David

    The first one actually didn’t work on me, possibly because I own a Miata. My immediate thought was that it was a fake huge coin. The middle four are great, though.

  • Very inreresting & cool Optical Illuions!!! The Huge coin really does make all of the “Normal” size objects look like tiny toys! None of the pictures gives any hint that it could be the other way around!!! These are some of the better Optical Illusions I have ever seen!!!!

  • eee efff geee

    the second one looks like it’s tiny >.<

  • Pretty cool… Thought of doing a Euro note on some future date?


  • so cool! Could we use this in environmental psychology to nudge behavior?

  • Anita

    funny how the dumpster still looks like a toy – even though you know the coin is really big…

  • Zeb

    don’t be fooled by the tiny people handleing the normal size coin. solent green is made from people!

  • ran

    Can’t even spell telephone RIGHT!!!

  • xP

    Yeah, I really want that coin! :D


  • Andrew

    the main reason to make them look small is not the coin. this is called tilt-shift photography. a lens called ’tilt-shift lens’ could make all these effects without the coin. the coin is just to enhance the effect.

  • Philip

    My 3 and a half years old daughter was peeping over my shoulder… And she said: Papa, this is a very big coin!

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