The Water Full of Life Optical Illusion


Claude Oppikofer sent me this optical illusion few days ago. I believe her email explains it all – “Dear Vurdlak, I took a picture of this commercial poster yesterday. On the original poster it took me quite a while to see the illusion, whereas on the picture it seems very obvious. (But maybe this is only because now I know it!) Henniez is the most popular soda water in Switzerland and the text says: The water full of life. Best regards, Claude”

Let’s see how many of you spot the illusion right away. It took me few seconds before I noticed it. Who will be the first to spot it? Additionally, I would like you to check our first optical illusion category in the sidebar, more precisely – “3D Sidewalk Chalk Drawings”, see any changes? It took some time, but looks much nicer now. I started to rearrange (polish) all my categories. There will be additional small thumbnail for each illusion in their appropriate category. First category has been re-designed completely, and others will follow. Please share your opinion. I’m planning to refurbish all categories in the following weeks. Do you like these changes I did? Any suggestions? Thanks for your advice!

  • Anonymous

    YAYAY I Found it!!!!! and first comment!!
    wow its so obvious now that ive found her

  • Michaela

    WOAH!! There’s a lady diving out of the splash!

  • Anonymous

    wow, it is a girl that is kinda cool. once i looked at the splash i saw it right away.

  • Anonymous

    Took my friend a while. I got it right away. Very cool effects

  • electroprep786

    Is it the womens body that is formed with the splash??? If so thats pretty cool

  • HappyDevil (AKA. Your Reflection)

    Very nice :D
    I can see the “illusion” but I won’t reveal what it is.
    Now that I know where/what it is I can’t seem to stop seeing it!

  • HappyDevil (AKA. Your Reflection)

    Oh, and very good improvements to the pavement drawings section :D

  • Anonymous

    Yay 1st comment

    Saw it right away…. a female body

  • Shane

    I see it now, water full of life. I like it but it took me a while.

  • Chris

    Saw it very quickly. Nice illusion, too.

  • Anonymous

    I THINK I see the illusion. Because of physics, water should move in parabolic motion. However the water isn’t moving in parabolic motion. Instead, it’s going towards the source. Also, the water is going up at a certain spot where the water isn’t falling. I hope that’s the illusion. O_O LOL.

  • snowalkerpup13

    It took me a while to see a woman with in the splash.

  • Anonymous

    this is an easy one it actually jumps out at u

  • Anonymous

    Kind of reminds me of the Propel ads touting water for active people. Try this link.

    If that doesn’t work just go to You Tube and search ‘Propel (Mineral Water) Ad’. That should bring it up. Kevin

  • laidback1064

    Didn’t notice it at first but once I looked closer I could see it. Cool picture!

  • Anonymous

    It’s quite easy

  • HenryCohen

    its a woman in the splash!!! thats so cool

  • Anonymous

    Wow, that is awesome! It only took me about 2 seconds, I really like it. I have never commented on here, but look everyday. I really like your postings!

  • Anonymous

    You mean water i’nt flowing straight down, but in curves!

    (Or do belive in jumping mermaids without fishtails? ;-)

  • redblood

    Thats freakin AWESOME!!

  • Lucy

    When I saw the thumbnail, I couldn’t see it right away. I looked at the article with the full-view version and I saw it right away. Nice illusion, kinda fits with the commercial. If you look closely, there’s a woman sculptured in the splash of water.

  • Anonymous

    Well that’s a tad too obvious!

  • Anonymous

    yey first post

  • Anonymous

    cool illusion. I see a lady stretching out her arms.


    I just love those subliminal advertisings. Found one similar for a Coca Cola ad the other day.


  • Torsten

    One Second. It was way too obvious!

  • Emel

    lovely ad indeed.
    All I see is the nude female and the little child ….! is that right?


  • Anonymous

    great illusion. i like intelligent commercials!
    And… i bet, this post is going to hit the 100 comments mark because there is a naked woman in the illusion :-)

  • jrlaff

    Didn’t spot it immediately… Nice one!

  • Chris

    ahhhh haha i see it! its quite clever actually. good work.

  • Gringo

    There is a woman in the splash. Arms up.

  • Anonymous

    Dear Vurdlak,

    I love your changes in the first category! Now i can easily find all the illusions I havent seen. Thanks!
    Today’s illusion is also great – it took me few seconds to spot it …


  • Anonymous

    It’s a lady jumping out of the water, looks really good and realistic…

  • Anonymous

    I just scrolled down and POOF i saw it, very easy illusion. But cool ^^

  • jake

    Oh i get it….lady in the water.

  • Sebastien

    Is it the water curves that are physically impossible?

  • Ayumi

    is it the girl?? its cool ^^

  • X-Zon3

    Sorry for my bad english…however i think the illusion is on the right “splash” of water…i can see a woman right there with open arms

  • Anonymous

    Took me a few seconds, but I see her now. Very good, I like it =]

  • Hells-Fury

    Saw it straight away quite an easy one we have similar one’s here in england.

  • BobbyT

    I can see it woo!
    Very subtle though.
    Looks nice too *wink*

  • Anonymous

    i saw it before i even read your description

  • Anonymous

    Women in water

  • loik

    Nice one just look at the water ;) nice Ad from this company

  • loik

    Nice one. Beautiful ;) nice Ad from this company

  • Anonymous

    The illusion is that of a lady bouncing off the water.

  • Anonymous

    Got it!!! the girl!!

  • ldlorcad

    First of all let me say that I truly enjoy checking this webpage everyday. We all need a little “fun” stuff to help us get through our work days.
    As far as the changes to the page, I absolutely love the thumbnail images. It enables me to see which ones I’ve seen and which ones are new. I can’t wait to be able to check out all the rest of the categories without clicking on all the individual links. It is a definate improvment. Keep up the great work!


  • Trigger

    Be it a person jumping out of the water?

  • Cameron

    It wasn’t that hard to see.

  • Michel Carlini

    Cool! Took me some time to see it…

  • Goulu

    in fact it’s a still from a video advertisment you can see here :

  • Anonymous

    its a woman in the bigger splash

  • Anonymous

    Is this an illusion?
    I think its just a good example of photoshop skills.

  • Anonymous

    COOL! There is a whoman in the water. WOOT, first comment!

  • Anonymous

    Why is it always a woman?

  • Anonymous

    woah! there’s a person jumping out of the water! that’s so cool!

  • PrivateMartin

    I have figured it out. look at the part where the water splashes out towards the right. you would be able to see a girl jumping out of the water with her arms outstreached.

  • vach

    very cool

  • Anonymous

    I noticed it right away. Pretty cool.

    I also want to say that I like your revampnesses…is that a word? hehehe. Love this site!

  • Joseph

    I see a man leaping out of the water with life, like in 3 secs

  • Anonymous

    Saw it straight away but its really good!

  • Anonymous

    First to spot it!!! Nice illusion. It really is full of life huh?

    Rainbow Demon

  • Anonymous

    Very easy to spot after reading the email.

  • courtney

    lovely :]

  • Anonymous

    a naked chick? anything else?

  • Anonymous

    Very cool, I like this one.

  • Anonymous

    ya i saw it right away


  • Anonymous

    it’s fairly obvious, but still a really nicely done advertisement.

  • PeanutPQ

    is it mother earth? :P

  • Me

    Their’s a “living” lady coming out of the splash!!! that’s so cool!!

  • Tina :)

    I really like this one.. i didnt have any trouble spotting the illusion..

    I love this site :)

  • Anonymous

    I don’t get it. HELP!

  • Anonymous

    okay as soon as i posted that comment i saw it! lol its good!

  • Moorsy

    Actually, that’s pretty cool.
    Took me a while to notice the woman diving out of the surface, but hey…

  • Seffers066

    The woman is jumping with the joy of being alive. Nice one.

  • Anonymous

    It’s A woman

  • Anonymous

    The figure of the lady on the right hand side… very nice.

  • Anonymous

    dude, this isn’t even an illusion!
    optical illusion: an optical phenomenon that results in a false or deceptive visual impression.

    but the representation shown is a manipulated photo, and there really is a human form in the water splashes.

  • Reverend Ref +

    I’m just wondering if she’s naked.

  • Anonymous

    I have no idea!
    Is it made out of glass?

  • Anonymous

    I love it. It took me a few seconds, but now I see it straightaway if I look at the picture! How did they make this, do you think?


  • Anonymous

    oh i see it… a women in the other side of the water splashing

  • Anonymous

    thats cool! the person coming out of the splash!

  • MeLLyMeLL

    fiiiiiiiiiiiirst:D i see a lady made in the shape of the water:D

  • Anonymous

    I don’t see anything ): is the image uploaded…

  • flogeotgv

    Nice illusion :)

  • Psycho-Designs

    Its a bit obvious, cool though

  • Anonymous

    is it a woman in the splash?

  • danny

    ohhhhhhh I see it it took me a while but I see it. it’s at the right of the waterfall of water you can se a woman sort of jumping with her arms up in the air.

  • Anonymous

    i saw it right away

  • piorun

    Cool :D

  • suzyt

    at first i thought it was the water/floor but i can see the nice lady now :)

    new layout is great, the thumbnails are a fantastic idea. it would be good to do this on the monthly archive page as well?

    another thing that would be nice to have is “previous” and “next” buttons on each main page where you would click back and forth in time – like today;s “previous” would go to yesterdays etc

  • uvalntine

    It took me a second or so, but I see it. It’s a woman, jumping right, out of the water splash.

  • Dan

    I saw the naked lady emerging out of the water right away! ;)

    About your rearrangement, I really like it, it makes it easier to navigate through them. continue your excellent work!

  • Shaun

    The water is bending backwards. I have to say, that’s a neat effect. I can’t think of how you would actually do that, but I don’t think it’s photoshopped. It just looks too nice.

  • belzinga

    i see it
    there is a person in the splash

  • Anonymous

    thats cool

  • Anonymous


  • chris

    Ahh that took me a bit to see. I looked last night and could not find it. Looked again after I woke up and saw it right away.

  • Anonymous

    Spotted the illusion right away. A female springing out of the water! Very clever.

  • Queina

    I saw it immediately on the widget thumbnail before I even came to the site to see it full size.

  • Anonymous

    Wow, that is pretty cool. (First post! :P)

  • 123

    one of the splashes is a girl in a pretty dress with her arms in the air

  • Anonymous

    Woah…thats pretty cool

  • %FIvEW

    I saw it the second i opened it. Anyway, good illusion. How did they manage to make it look so realistic though? Photoshop would take too long of a time, and it would be hard to make such a realistic photo. Great job though.

    i think im the first post.

  • TheBigMIck

    I saw it right away, but I think it was because I was looking for something. If I had just glanced at this ad without knowing I am not sure if I would have spotted it.
    Nice one.

  • Anonymous

    oh i see it! is that a naked lady?
    also im the first comment yay!

  • Anonymous

    Jah Man. I see the Lady in the Water!!!!

    -Beverly Soto

  • M

    I found it. It’s a person.

  • Anonymous

    haha i saw it right away!!! (1st to comment!!)

  • david

    there is the shape of a lady coming out of the splash thingy!!!!yay first comment

  • david

    tht was hard tho it took a while for me to spot the lady in the splash

  • Anonymous

    I saw it right away!!!!
    It was cool!!!

  • Chris

    I saw it in a few seconds. It might be harder to see if the poster was quite big.

  • Jamie

    Thats awesome! there is a woman on the left and comming out of the bottom is a bird

  • Anonymous

    its a woman jumping out of the water backwards (or in short: simply a woman)

    saw this the first time and found it directly. Nice Illusion anyway..

  • Anonymous

    Pretty cool.

  • Anonymous

    Oh! I see it! Cool :)

  • Anonymous

    its a lady

  • Anonymous

    i found the illusion. it took some time though

  • julia.

    yay for photomanip

  • Darshak Shah

    a lady with her arms spread.. i wish i cud see her nipples but no.. still nice illusion:D

  • Anonymous

    Once I looked at the thing properly I saw it immediately.

  • Anonymous

    There is the image of a woman in the splash. She appears to be doing a ‘victory V’

  • Anonymous

    Thats cool lady in the water.

  • Lin (boggart girl)

    Oh! I see it, it took me a minute, but it’s not too hard. I like it :)

  • Chance

    Hmm, is it the chick-looking splash of water? :D

  • Anonymous

    This is a nice one.

  • Anonymous

    The buxom lady is only one of at least five “people” I’ve found.

    If you look at the back of “Buxom’s” left leg, you’ll see a male’s face (nose behind her knee) in “negative” looking left.

    In front of “Buxom’s” right leg is another, though smaller, male head and shoulders (also looking left).

    In front of this little man is another female form that looks a bit like Marilyn Monroe (looking over her left bare shoulder with her robe dropping).

    Following the pour of water up from Marilyn’s head is a foot, leg, and torso with a head and face still taking form.

    I’ve also spotted a little surfer, the Shroud of Turin’s face, and a few other possibilities.

    While some of this may come from watching clouds as a kid, but the ad text does say “The water full of life.” not just one life.

    Or I could just be crazy, or a dog. On the Internet, you really can’t tell, now can you?

  • Christine

    You should check out old coke can vending machines…. in the ice on te can there are many people and things to see. a woman on her siade… and a couple others. :)

  • Victor Song ~TechDawg667~

    Cool! its a lady out of the water. It could ALSO be a swan (look at the big picture)

  • sunbow54

    Yes! There is a liquid woman!

  • Anonymous

    Cool. Lady in the water, but I also see a mermaid pouring out of the bottle, a child’s upper torso and legs sticking out and grabbing the mermaid’s tail.
    Or am I just crazy?
    -Liza the fire signa

  • Anonymous

    I see a little horsey close to the girls legs on the left side and a small kid standing with his hands spread apart on one of the two small troughs on the right. Anybody?

  • Anonymous

    didn’t take me long to see the lady.

  • Cornelius

    The lady became obvious to me as soon as I scrolled down on the pic! How can it take someone without visual impairment time to notice that? And someone here did beat me to the Propel ads. I thought the same thing and was like hey, who got the concept from who? Maybe Propel took it from Henniez…

  • Anonymous

    that is really cool! it is obviously photoshopped though

  • Anonymous

    A seemingly naked woman jumping backwards out of the splash. Saw it almost immediately ;)

  • Dona

    does no one else see the guy right beside her leg? it looks like he’s on a surfboard…. i wonder if i AM the only one that see’s this.

  • Anonymous


  • ria

    how could anyone not see it ?????????
    easy but cool :)

  • Paxton

    That’s really cool! the second i looked at the splash i saw the girl diving out and a few seconds later i saw a guy looking like he’s on a surfboard… Great illusion!!

  • HOW MANY 1ST COMMENTERS ARE THERE? to easy but cool

  • Alexis

    I found her too! also FIRST COMMENT! :p

  • nika

    that is so cool. i wonder how it was done. :)

  • 123 what dress? O_O

  • joel

    the lady is there but the man is just being formed just comming out of the bottle.

  • Nay9

    That anonymous person is right, there’s more then the lady… but they didbt see the seagals birds

  • Anonymous

    I see the surfboard man Dona. That’s easy… I see a whale too. By her right leg, popping out of the water. I also see a sea serpent on the far left.

  • cute :)

    • happydoodle

      i found it

  • emma

    its a lady!

  • jefrey

    There is a head is the water too. On the left near the ladies legs.

  • yup i can see it both of them

  • Isaac

    that is the collest illusion eva

  • :))


  • RexY

    Oh thts cool .. i found it out imedeatly :P

  • Isidro

    a Lady with Pennis???? ooh, can u find it?

  • Luke

    This is so made. Its a lady with hair.

  • Bryan

    Yeah the lady is obvious but do you also see the guy with the surfboard or what looks like a penis?

  • Bryan

    Look a little harder and you’ll see the Excalibur hilt, which makes me think the woman must be the lady of the lake. a;so a ;rge mouthed bass.

  • Bryan

    Wow there are faces and images both male and female all through the entire image.

  • mr happy

    i can see the girl she is sexey come to papa and fuck me

  • greg

    Naked Lady maybe representing an angel or lost soul because there is a demon head under her…lol.

  • mel

    look like someone on a surf board and a lady jumping out of the water

It is main inner container footer text