Water Diet Optical Illusion


Christian Rauch lives in Germany, more precisely Stuttgart, and he stumbled upon these interesting water bottles that advertise healthy way of life. I doubt the speed of loosing weight is reciprocal to progress of emptying the bottle (by drinking from it), but our lil’o lady trapped inside the bottle states this is true. I won’t go into diets right now, but I agree that drinking water purifies our system. Anyway, I believe the brand that sells these, surely managed to transfer the correct message. BTW, just remembered we had the very same idea produced by another US company decades ago. Only it was public billboard last time, if my memory serves me right.

  • Norm

    Great idea! Fun one! (Although I really doubt the effects of the water!)

  • Derek

    that is awesome!…aha, love this site xD.

  • Chris

    personally, i like the woman on the right the best

    Trink Dich Schlank! (have no idea what that means)

    • Lucy

      its german and im german so it means drink yourself slim :)

  • kwl

  • Leif

    yea great one…
    “Trink dich schlank” means something like
    “Drink yourself slim” ;)
    really nice idea

  • Benjy

    “Trink Dich schlank” -> “Drink yourself slim”

  • Richard

    Trink = Drink
    Dich = Yourself
    Schlank! = Slim

  • Krysius

    Trink Dich Schlank = Drink yourself slim

    and i agree, i like the woman to the right more :P

    wouldn’t decline her invitation for a nice evening xD

  • Bill, New Brunswick, Canada

    Drink yourself thin…try babelfish

  • David Bethke

    Trink Dich Schlank! = Drink yourself slim!

  • Awsome Anonymous

    i like this one. i know how it works but cant find the right words to explain it.

  • FrankandJoe3

    Its german for “Serving You Slim.” -Trink Dich Schlank

  • Fink

    Trink Dich Schlank!
    Drink yourself slim!

  • I find this to be rather boring. An image being distorted by a liquid. Boring, yes indeed, yes indeed.

  • anonymous

    Trink Dich Schlank! Means: Drink yourself slim. I love this website! :D

  • Peet

    Very Clever!

  • A Random Person

    Trink Dich Schlank means Drink Yourself Skinny
    Neat illusion.

  • john

    Chris, Trink Dich Schlank means “drink yourself slim” in German

  • I agree with Chris, girl on the left is better in my eyes. ;)
    She’s a tall drink of water! HAHA! *slaps knee*

  • Bandi

    Dear Vurdlak,
    I agree with a former person who stated that you “talk” a lot and say almost nothing.

    I love the illusions and i appreciate all your efforts to get us one almost every day. I really do look forward to it every day.

    But sometimes it takes me more time to read your message then to find out how the illusion tricks my brains, or how it works.

    So please let me give a suggestion: start SAYING something about the illusion and then TALK about the the rest.

  • ahdaunti

    drink yourself slim

  • tinkerer

    I don’t get it, what’s so amazing?

  • tinkerer

    ohhhhh never mind, i get it, so cool!

  • josh

    very interesting

    BTW ‘Trink Dich Schlank’ is german for ‘serving you slim’

  • Menno

    @ Derek,
    Trink dich schlank is German, and it means: Drink yourself slim

    nice illusion =D

  • Christian

    “Drik dich schlak” is German and means “drink yourself slim”!

  • Memeee

    “Trink Dich Schlank!” means (directly translated) “Drink yourself slim!”

  • Hetel

    I think Trink Dich Schlank means “drink yourself slimmy” etc :p Have no idea, but i study swedish and the two 2 words remind me of swedish words “drick dig ___”, “drink yourself ___”

  • Jilly

    yeah, well…we all know the water does this…..so, no big deal

  • Rose

    ‘Trink dich schlank’ means ‘Drink yourself thin.’


  • Candice

    iTrink Dich Shlank means Drink yourself Slim

  • Ryan

    Trink Dich Schlank! Trink = drink. Dich = fat. Schlank = thin. i.e. drink and you turn from fat to thin. It emphasises the benefits of water, and very clever, as it ‘encourages’ you to drink the water. Great illusion (although i’m not sure it’s an illusion, it’s still very clever)

  • Otto von Deutschland

    “Trink dich Schlank” translates as “Drink yourself slim.”

  • Michael

    Trink Dich Schlank could be translated as “Drink yourself slim/fit”

  • kishor


  • Jakob Lahn Christensen

    chris it means “drink you thin” i think

  • kelly

    i dont get it man

  • ishan

    i dont get it..wats so amazing…?

  • ishan

    hahaha..now i get it…when the bottle is full with water the lady looks fat,when the bottle is half empty the lady looks fat beyond the belly…when the bottle is empty…she looks slim….nice concept though…

  • Lane

    Anyone who thinks the lady on the left (when the bottle is full) looks fat has a skewed perspective of body image. The word is CURVY, people. Considering that the image is distorted in proportion, the woman on the left is a healthy weight for her apparent frame.

  • brown poot

    oo shes HOT!

  • Dave

    The one in the middle is my favorite. What can I say, I love wide hips.

  • cheychey

    OK well i like the lady at the left cause she has more of a shape. SKINNY world huh? she look much better than the others cause she has a shape and everybody just loves skinny ppl.

  • jon

    simply clever. loved it

  • IgaveGodmyheart

    Cool. I like it. But the middle is a little wacky.

  • anli

    gooda call

  • Very innovative way to promote the product and will sure get attention.

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