Duracell has always been creative when it comes to marketing their own products. Just check out the already featured examples filled under the belonging #Duracell tag. Their latest campaign (at least when it comes illusion related advertising), combines the relatively known rotating snakes pattern (invented by professor Akiyoshi Kitaoka) with the “endless” power Duracell’s batteries [...]

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It was a long and busy weekend for me here. Just to keep you informed, I’m thinking of moving my office (where Mighty Optical Illusions website is maintained) to separate location from my own department. So even though there wasn’t much work on the site itself (for the last 3 days), the work being done [...]