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By on March 28, 2011, with 61 Comments

Cory and Laura discovered optical illusion we feature today, and both of them submitted it almost at the same time. So I think it would be fair to give them both credit for their discovery! The flickr artist behind our newest flick goes under the name Robert Bruce Murray III, and what he manage to achieve with his photo is somewhat known effect of flying letters. Just kind of look to the left or the right or above the photo. Have the letters started to float already? Is it only me, or do you see it as well?

Sweet Road Optical Illusion


61 Responses
  1. Nikolai says:

    It doesn’t seem to float to me. It seems to be moving closer!

  2. amelia says:

    i dont get it wats the illusion

  3. random says:

    Thats so cool! Its like the words are coming to get me!

  4. Sami says:

    I noticed the floating is more apparent if you look at the side of the image. For example when reading your explanation of the image, the text seems to come towards you.

  5. Jessica says:

    This is pretty cool- it seems to be moving closer to me!

  6. me123987645 says:

    hahaha! i was reading the description and the words started getting bigger! see i thought this was some strange illusion with random words, i had no clue what that was supposed to mean!(actually i still don’t know)

  7. Ryebread says:


  8. Ryebread says:

    the image seems to tilt if you look at the word “sweet” from side to side.

  9. Louie says:

    The sweet road is coming right at ya!

  10. Layneeeeee says:

    when i was reading about the illusion the letters seemed to be floating in very random directions

  11. joseph ts. says:

    nikolai is right.they seem to be moving closer rather than float.good one.

  12. cool realy illusionary!!

  13. Ussi Bear says:

    Great! =D

  14. Jess says:

    that’s amazing!

  15. Brad says:

    Oh my life the letters are coming towards me!

  16. ZL123 says:

    Nice. I also see the picture bulging out! When I was reading your text above the picture, something came out. It was my favourite-coloured words!

  17. Kamil Nowak says:

    I was looking at his picture on the iGoogle widget for like 5 minutes to see if it was really getting bigger or not!

  18. Kimon says:

    They are expanding… it’s a bit threatening and intimidating. O_o

  19. Janmanni says:

    Amazing! It is like they are getting closer or getting bigger. Continually, which is impossible. I had to cover part of the image to make sure it is not a video or a gif image.

  20. Denis says:

    These letters do not fly unless you induce it by looking left behind etc. However, they are flying letters in the sense that they are superimposed on a much fainter background.

  21. Cyphis says:

    It floats no matter where I look. It floats if it’s in my field of vision at all… It goes crazy and grows and shrinks and changes shape… almost subtly, but my brain’s definitely constantly trying to do some work on it lol

  22. Day says:

    Hmm this isn’t really what I would call an optical illusion. It’s just a simple text shadow really, unless I’m missing something.

  23. William says:

    Interesting trivia question might be, “What is the background photograph”.

    Its a subway train in a station of the Washington DC Metro system!

  24. Mark P says:

    Doesn’t look like they are floating, but it does look like they are getting bigger. Especially when I move my eyes around.

  25. Adam says:

    here’s a tip I noticed. When looking at the letters it didn’t work for me. But after that, I read the text at the top and it was becomming 3D while looking out of the corner of my eye at it. So read the text above and you’ll see the picture coming out.

  26. Wayne says:

    someone has been drinking very early today

  27. yea says:

    yea u r right it comes closer whenyou look above it…

  28. fossda says:

    whoa… that’s weird! it also looks like they are coming to me. cool optical illusion!

  29. ihorizon says:

    My eyes!!! My eyes!!!

  30. Jupiter says:

    I too see the “floating” better when not looking straight at the image but off to the side.

  31. David Blair says:

    These Optical Illusions are so awesome! I have no freakin’ clue how they make these images seem to just float around all over the page!!! So Cool!

  32. MR. Majorca says:

    oikkee komiaaaaaaaa!!!!!!! ja let,s go

  33. Nora says:

    I only get the effect when I move my eyes and look near the letters, for example circling around them.

  34. Anonymous says:

    I found it the best to look at the right

  35. Care Bear says:

    Sweet Road? I’ll pass. Diabetic.

  36. chris says:

    it looks like the letters are expanding

  37. Ron Calhoun says:

    I see the movement.

  38. Rick says:

    yeap they float … towards me ..

  39. jeo says:

    i dont get it

  40. Melinda says:

    Letters are coming towards me too. Very cool but hurts my eyes if I stare too long.

  41. Fred says:

    It seems to grow, apparently due to the offset letter shadowing. As you glance to either side the shadows give the illusion that the letters are oriented differently. It’s subtle but quite effective.

  42. The Thinker says:

    It seems to creep toward you when you’re not looking at it directly…Insidious…

  43. Eric says:

    for me, it comes at me – nothing – comes at me – nothing; in waves

  44. Dex says:

    This illusion makes me feel nauseous in some weird kinda way

  45. Hey… Thanks for featuring my photo!

    Mind linking the photo back to the original page? http://www.flickr.com/photos/thirddesign/5561477785/

    glad most of you seemed to like it :)

  46. Detective Kitty says:

    lol i noticed it when looking up to read the text….

  47. AppaloosaGirl says:

    Ahhh make my brain hurt >.<

  48. sai says:

    can’t see the illusion, i’m usin mobile phone.. :|

  49. Jared says:

    yea I see it. Its not too hard XD

  50. Kobe says:

    Holy sh!T. I didnt even know what to do. i was just reading the text and it just popped up in my face. then i was like. WTF? i must be spending to much time on the internet. then i got the the part where it sayz how to do it. then i laugh my ass off.

  51. ellla says:


  52. Julia says:

    lol, that’s so cool

  53. Mani says:

    AAAAH! I was trying to read what he wrote… AND THEN THE WORDS CAME CLOSER!!!

  54. brandon says:

    If you put your hands making a “heart” around the borders of the lettering you can stop the illusion of it actually floating. Depth perception at its best

  55. Guest says:

    It doesn’t work brandon

  56. Guest says:

    I took a pic in 3D and in reality it is popping out!

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