Color Adapting Category




(38 votes)
An excellent billboard campaign was produced by Mcann Bangkok few years back. I’m surprised it hasn’t surfaced our blog earlier. As can be seen from example photographs below, advertised color bleach removes stains pretty fast! From a distance, it appears there is a stain on the clothes, but as one comes closer, the stain magically [...]




(25 votes)

Another interesting illusion flew-in directly from Japan! As MindLab originally explains, non-existent contours are sometimes constructed by the brain to compensate for the missing sensory information. Check the four wheels in the second image – the “missing” parts can easily be mistaken as contours of the square, right? See what happens if we fill the [...]




(59 votes)

As always, Gianni Sarcone keeps amazing us with his clever puzzles! Check out this image below, and ask yourself what is the true color of the central dot? Yes, it appears GREEN, but it aint! Try covering the surrounding context, and you’ll convince yourself the actual color in question is GRAY! It goes the same [...]




(64 votes)

Another cool illusion featured and explained by COGSCIdotNET is the Reverse Spokes Illusion. This particular effect was discovered by Anstis and Rogers, and it works in a way so that grey lines (or “spokes”) separating the pizza into slices, appear to be rotating clockwise. However, on a closer inspection you can clearly see that this [...]




(98 votes)

What you’ll experience today may ring a bell, as we already featured something similar (yet not as good) in the past. But let me first explain what all the fuss is about: On your right you can see an animated gif featuring a rotating array of blue crosses and 3 yellow dots. Your single assignment [...]




(73 votes)

Few years ago, researches from the London University discovered that schizophrenics are not that easily fooled by visual illusions. Even though their illness sometimes makes it difficult for them to distinguish fact from fiction, the study showed that they can see right through some optical illusions. What is so interesting about this finding is that [...]




(76 votes)

Illusions done by Akiyoshi Kitaoka, a Japanese professor of psychology have always been worthy of our attention. So what has he been up to lately? Let’s see if his “Evening Dusk” optical illusion brings something new to the table! Below shapes and figures give an illusion where it appears that the amount of light surrounding [...]




(66 votes)

What I’m about to show you proves that there are still new optical illusions out there, just waiting to be discovered by some brave soul! On your right you may see a rotating wheel that seems to pulsate each time it aligns with the inner, star-shaped stationary object. You may also have noticed, that at [...]



