Billboards Category

We feature a lot of chalk drawings here, but this one stands apart from the rest if only because it is the new Guinness World Record holder for largest chalk drawing. The creation by Joe and Max, was commissioned by Reebok to help promote their CrossFit sneakers (hence the brand name seen on the left [...]




(125 votes)

I receive over a dozen illusion submissions each day, and sometimes these submissions include somewhat “edgy” content. The problem is, they often work really well – sometimes even too well to be precise! Then it comes to me to decide how should I handle this situation most precociously. Even though I may endorse such optical [...]




(237 votes)

I have just received this optical illusion from my former classmate – it’s a promotional poster for some sort of product called Horlicks. I’m not gonna tell you what the the illusion here really is, as I have confidence you’ll manage to spot on your own. I’m sure you will find it sooner or later. [...]




(95 votes)

Kahla Glasheen has been following this site each day for a couple of years now. One thing Kahla noticed is that we never featured one particular historical illusion – a poster Nestle created for their Nescafe coffee. After little research, it turns out this poster originates all the way back in 1930s. The illusion is [...]




(55 votes)

A shadow sculpture is an art piece that is not seen by viewing the actual materials that create the sculpture, but by viewing the shadows reflected from the sculpture. Some of the most famous artists in this realm are Tim Noble and Sue Webster, who we have featured on the site more than once, and [...]




(47 votes)

I have just found this illusory coca-cola can showcased on Deceptology blog. It works in a way where empty space between two slippers forms a globally recognizable bottle shape (logo). Very similar ad was already featured by Cola for their Zero line of caffeine drinks. Dunno if you can recall us featuring it in the [...]




(75 votes)

World Wildlife Fund (or just WWF in short) is an organization we mentioned few times in our past. It’s an organization which protects endangered wildlife and environments, tackles climate change and promotes sustainable use of resources. But what WWF also does, it creates one hell of a memorable billboard campaigns. To raise awareness around their [...]




(55 votes)

Mr. Mike Libbey, one of our loyal contributing fans, has just informed me how Warner Bros recently published new teaser poster for their Batman franchise. Titled The Dark Knight Rises, the film is scheduled non-sooner than summer of 2012, which I find too distant in future to pay any attention. Still, the poster holds one [...]



