By on September 24, 2009, with 230 Comments

Except from saying how much he loves our blog, David T. sent us this interesting illusion (well, “hunt and seek“) poster from the tv show called “The Fringe”. Apparently FOX states it’s not just a poster, it’s something more like a real treasure hunt! This “Fringe” billboard for second season of the series contains hidden objects from the show’s past and future mythology. All in all – 16 altogether. The use of the hole adds a strong element of mystery. I’ve heard one amateur critic described this poster as “a Photoshop disaster.” But on the marketing side, any ad that keeps you staring at it while giving you reasons to watch the show is well done. When we finish spotting all the 16 hidden mysteries in this one, you can try and solve previous Fringe poster. FOX says there’s actually a hidden word in last year’s “Fringe” poster (located here) that nobody has ever noticed, which hints at a plot element not revealed until later in the season. Not easy to find. If somebody finds the correct word, please comment. I’d like to start this game with revealing what I’ve found in the below poster – just above the words “New Cases” there is a face that appears to be screaming… please no more than 2 answers per comment.

It's not just a poster, it's a treasure hunt!

It's not just a poster, it's a treasure hunt!

Comments

230 Responses
  1. Facebook User says:

    The thing by the hole is def a queen of hearts. On the yellow leaf by the girls left leg there is a picture of what looks like a triangle with something at the top. The tree branch below and to the right of the E in fringe seems to have symbols on it.

  2. Eva : D says:

    i saw a boy behind the mans shoulder, a playcard (queen of hearts, i think), a butterfly, a rabbit and a fireflie.

  3. Facebook User 2 says:

    Notice the freshly peed stain on the female pants.

    If you invert the picture into negative then polarize it. Then flip it upside down and flip it again horizontally. You can see the hidden message.

  4. huge says:

    I saw the word RING. Seomthing about that spooky Japanese movie. Wooo-oooo.

  5. AgnusDayi says:

    I found something. if you look really close at the chick’s forehead, you can see she doesn’t have a fringe at all. her hair is parted, and she has some sort of skin-like stuff on her face.

  6. annonomus says:

    i see a queen of hearts card at the bottom left corner

  7. deleahrium says:

    WOW that is not a brain in a cup, that’s a cup of Slusho! – JJ Abrams’ (the director) signature fake drink brand. It has been sighted or even featured in Lost, Fringe, Cloverfield, Star Trek, etc.

    The point of this poster being a sort of I Spy is really for fans of the show.

    Things like the Queen of Hearts, seahorse, frog, butterfly, daisy, that particular leaf on the right are repeated visual elements/clues throughout the show. These, combined with the yellow glowing dots throughout actually form “glyphs” that correspond to the alphabet and spell out words on the combined commercial breaks.

    It’s not an illusion, just fun for the fans.

  8. EStramel says:

    That thing in the lower left corner is not a black and white photograph. It’s the Queen of Hearts!

  9. WaffleQueen says:

    YAY! I found the word! Of course, I had some Google to help me, but still…

  10. christina says:

    it looks like theres a bone right under the girls shoe. sticking out of the ground in front of the hole

  11. Meta says:

    Anyone notice that she has a flashlight out while it’s still light outside?

  12. burritoman says:

    i see them all the hidden stuff like the observer behind the dude who is kneeling down. and the 6 finger hand print at the right hand bottom on the screen on the pavement. theres more but u dont feel like typeing :P

  13. RJ says:

    I just gotta say, my computer is bad-ass and by the look of some of the comments here, yours are not. I see all 16, but here are my two allotted answers:

    1. The Queen of Hearts. No, that’s not my guess. Not only is it the Queen of Hearts, but it’s sticking out of the upside-down neck and head of a dead bird.

    2. A Wizard. Between the Queen of Hearts/Dead Bird and the Caution tape is an orange-yellow leaf on the edge of the hole. If you think of the leaf as a fire, just above the fire is the wizard’s face and shoulders. The crack in the ground is his hat.

    Like I said, I have all 16. Personally, I think there are even more.

  14. RJ Samson says:

    I found all 16. Personally, I think there are many more. I guess message me if you want a list and I might get back to ya.

    As for my allotted 2 guesses:

    1. THE NECK AND HEAD OF A DEAD BIRD UPSIDE DOWN-It’s what the Queen of Hearts in the lower left is sticking out of. Not a leaf!

    2. A WIZARD. Between the Queen of Hearts/Dead Bird and the Caution Tape is an orange-yellow leaf perched on the edge of the hole. If you imagine the leaf is a fire, then the wizard’s face and shoulders are just above the orange fire, and the crack is his pointy hat!

    Man, I’m dying to list all 16, plus the other stuff I see. Couldn’t I just list the images and you guys have to find ‘em on yer own? Hm. *sigh* Ah, well.

  15. Michael says:

    That “Photo” in the bottom left hand corner. Is actually the Queen Of Hearts

  16. Andrew says:

    i spy w/ my lil eye between the E and the old dudes head on the FAR right on the edge the light passing through the trees makes a head with a 70′s hair cut ROFL

  17. Yahhzerz says:

    Can some please just say the secret word??? And where it’s located???

  18. Michiko says:

    there’s a guy behind the guy that is crouching down and a six finger nand print at the right side bottom of the picture at the hole.

  19. Blue Blaze says:

    I found the word!!

  20. Samantha-Jane says:

    what the hell is the word and where is it located??

  21. Ari says:

    Guys. Look this up. You’re just supposed to find the glyphs among a few other things. If you’re a Fringe Fan, you would know what you’re supposed to be looking for.

  22. Mr_D says:

    I’m sure that there is a number 3 in grass by the man’s leg at the right corner. and an other face by the screaming one.

  23. Mr_D says:

    my mistake, that’s an apple

  24. Ayden says:

    Baldman/watcher in the back

  25. Angie says:

    This is not a photoshop disaster but they could have gotten the lighting better.

  26. Lee says:

    There’s massive floating letters spelling the word FRINGE above their heads.

  27. craig says:

    theres a queen of hearts on the floor

  28. tyrone emberley says:

    the sentace is ‘observers are here’ your welcome

  29. Johnny Monkey says:

    The word you’re looking for in last year’s poster is “Observed”. It’s hidden very very tiny in her blond hair (toward the bottom right)

  30. Breezy21 says:

    Ok. The “dead birds head”.. is not a dead birds head. If you google the new poster and find a picture with high res and great quality, you can enlarge it and see its maple leaves with a queen of hearts in it. There is no wizard with a “flaming beard”. and thats not a plan crashing into the building, its a leaf lol.
    Did anyone even notice the frog on the tree, the half of apple in the other tree, the delta sign on the leaf on her pant leg,The seahorses as part of her zippers on her jacket, the name of the building in the background (Massive Dynamics) ??

  31. Breezy21 says:

    The guy in the background is the “observer”.. and they are trying to make the poster theme “alice and wonderland”…. that’s why there is the white rabbit and a hole.

  32. eli----- says:

    There are like engravings on the branch that is on top of the old guy…..a frog perhaps?

  33. lulz says:

    there’s a star shaped leaf on top of the caution tape on the right side, & a bird’s head on the bottom right in the grass

  34. jay says:

    I see out line of a skull.
    The big hole as a “mouth”.
    the open space between the lady’s leg is a “nose”.
    the gray clouds behind them as an “eyes” on each side.
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  35. googled it says:

    OBSERVED – in her hair….

  36. JuanB says:

    I saw a person between the girl and the man in the left.
    they eyes is block with a lef, the hand want to touch the foot of the men in the left.
    and I din´t see the word :(
    Y saw the skull if I put the image far away from me.
    THANKS

  37. Hi says:

    the dude said it was a word not an object

  38. alicia says:

    i cant find anything please help me

  39. DonDrew says:

    the secret word is finger don’t you see

  40. Olivia says:

    I know the message from the other poster is the word is ‘observed’ it’s in her hair. Look it up.

    • happydoodle says:

      i dont c it . . .

    • Dan says:

      the old poster is a picture of a werewolf, either side of the neck are its eyes the hair is the beard….

      the new poster i have no idea lol loads of clues that people have mentoned but its not enough like the rabbit and theres also a big brown elephant to the left of her ass

  41. Lucy says:

    There’s a rabbit with a flower in the left, and if you zoom, you can see a guy coming towards them (behind the guy in the left)

  42. Mike says:

    the obser
    ver is in the background!!!!

  43. Brooke says:

    there is a butterfly above Fringe mixed in with the leaves and markings on the branch below. the one that is cut off.

  44. alexandra n says:

    the observer?

  45. TwoCubed says:

    There’s also a card in the foreground. The rabbit, the card and the hole are references to alice in wonderland

  46. Rosegail M. says:

    Where is the word “observer” in the girl’s hair on the first poster?

  47. RequiredName says:

    The hidden word in the other poster is “Observed”.
    It’s in her hair, on the right side of her forehead, but it’s still above her head, from your point of view. Look closely, it’s in cursive. There’s some type of light, and above that is a small section of bubbles. Right beside those bubbles, the hidden word can be found. It’s pretty close to her head. I’d suggest zooming in in order to find it.

  48. Megan says:

    Her jacket zipper is actually a keychain seahorse, on a branch in the middle-left area there is (what looks like) a cd, the bunny, card, butterfly and man behind the man on the left (which are more obvious), the cloud at the top is a face (coming out of the branches towards the floating leaves), the flower near the bunny might have some significance (although that is probably a stretch), if you zoom onto the very middle-top section of the hole it looks a lot like a face.

    And here are two that you must use your own program to zoom very very far on. If you zoom to the F in FRINGE, there is (what looks like) a license plate, or maybe just a series of letters and numbers. PSE…etc.

    Also, if you zoom very far in to just left of the main branch (which is left of the F) there is an unmistakable face in the leaves. You may have to lighten the photo as I did in order to see it clearly.

    I hope that helped a bit!

    • RandomName says:

      The thicker part of the “main branch” on the left side of the picture that you mentioned appears to be a baby doll leg. Does anyone else agree?

  49. Megan says:

    There is also a noose! In the top right section of the trees! You must lighten the photo in order to see it more clearly but it is definitely there.

  50. Breaking the 2 answers/post rule, since other people did.... says:

    This image actually isn’t the full one (its missing about 1/4-1/2 inch on the boarder), there is some cut off at the bottom which showed a hand with 6 fingers (one of the scenes shown before a commercial); the other images shown before commercials are shown in here as well (The apple, the seahorse, the butterfly, the leaf with a symbol on it, the tree frog, the screaming face, the flower). Then, in the background, you have the Massive Dynamic building, and the Observer.

    Walter’s hand on the his slushee cup is in Spock’s “Live long and prosper” pose (I don’t know the name for it, sorry), since Leonard Nimoy plays a character in the story

    There is the bunny, a playing card (Queen of Hearts), and something next to the bunny in the bushes, to the left, it kind of looks like the face of a stop watch, not sure though.

    there is obviously a giant hole in the foreground, in the tree to the right of the image, in between the trunks with some branches, it looks like a face, but it could just be an optical illusion.

    there is a leaf on the left side of Olivia, next to the trees and just above the buildings that looks kind of funny, almost like its a type of airplane or something of the likes

    I believe that is 16…

    I also zoomed in and lightened the image, respectively, and I can’t find the noose or the number/letter combo that Megan had mentioned.

  51. Angela says:

    Okay, there is a card next to the hole, a rabbit and flower in the bushes. I see the butterfly right above the Title, but that’s all I see. No word…

  52. KLB says:

    I see a bunny, a flower and a butterfly what has that got to do with anything?????

  53. shobhit says:

    theres a face emerging like screaming in the clouds on the top of the word “new cases”

  54. Jake says:

    On the middle-right on the tree there are some strange markings I can’t quite make out.

  55. Stephen says:

    So as i was looking at the page, i noticed that in the red bush on the bottom left, there was an L/I next to an 8. What do u all think of it? Does it mean something?

  56. Paulus says:

    On the leaf which is blowing between the woman and the standing man there is an equilateral triangle etched on it.

    There is a face in the trees far right of a shouting man looking into the picture. His face is made up of the sky and his outline is the trees. He may also be blindfolded.

    Immediately to the right (as we look) of the standing man’s left forearm (his actual left) is a dark humanoid figure.

  57. James Jenkins says:

    OBSERVED….

  58. juliano says:

    in the bottom left corner there is a picture in the leaves

  59. Celia says:

    There’s a queen of hearts to the far bottom left…..

  60. Kris says:

    I see slenderman.

  61. Naiya says:

    theres a little hook on the bottom left of her coat.

  62. Alana says:

    There’s a photo on the bottom left and a guy waking towards them (zoom in behind the guy on the left)

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