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March 27, 2007 by Vurdlak  

Hidden Bear in Toblerone ChocolatePeter Qviller, probably inspired by Camel Cigarettes article, spotted the hidden bear in Toblerone chocolate logo. Here’s what Peter said: “If you look closely on the Matterhorn mountain on the Toblerone chocolate, you will see the swiss symbol of Bern (a Bear) incorporated into the mountain“. I think the bear was supposed to be seen by people, but not many notice it. Can you see it? I’m not biggest fan of this chocolate, but this photo sure gave me inspiration to find some chocolate in my kitchen. Hope I have some, let me check… No luck :( There are few more logos that include symbolism. Remember we talked about Fedex logo, and the arrow hidden in it? Also there was Big Ten basketball confederation logo. It hid number 11, due to later added Penn State team. Mira foundation also cleverly included blind person into their sign.

Hidden Bear in Toblerone Chocolate

Comments

24 Responses
  1. Anonymous

    Never noticed that before. Cool one.

  2. Anonymous

    That’s a cool one, never noticed.

  3. Anonymous

    Oh i got that once for a friend years ago but i did NEVER noticed that one EVER!

  4. OddlyMyself

    I’ve seen it..

  5. Anonymous

    you dont like toblerone? i think it’s a great tasting chocolate

  6. Ani_BEE

    Gezz you think with the profession I’m being schooled in you’d think I would notices >_< and a love this chocolate bar! I would get one for Christmas every year … and I never saw it but their logo is rather small…

  7. Anonymous

    That’s cool! I love toblerone. But for some reason the bear kinda looks like a ferret to me! (I have weird eyes!)

  8. Anonymous

    i never noticed this but then again it doesnt stand out much. not a good illusion. it doesnt even loke lik a bear!

  9. Anonymous

    can anyone else see the face near the top of the mountain?

  10. Nicola

    it is very good. I love this site!!!

  11. Anonymous

    It’s been there since 2000 and whoever says it doesn’t look like a bear must be looking at the wrong bit - it’s pretty clear.

  12. Anonymous

    Looks more like a squirrel to me.. and would make more sense if it is a squirrel.. The reason I say it is a squirrel is cause it has a big bushy tail..

  13. Anonymous

    TOO EASY GOT THAT IN ONE SECOND!

  14. Anonymous

    its a ferret not a bear a ferret

  15. Q

    Yeah to me it looks more like a ferret too. Its the big ferrety tail that does it… seriously, why does the bear have a big ferrety tail?

    Is Bern some kind of mutant freak-bear? Or is he actually just a ferret?

  16. missgeburt

    haha never noticed :D great!

  17. Anonymous

    i always thought that was a porcupine not a bear!

  18. My name?

    Okay, took me quite a while to notice it. The bear’s in the background! Concentrate on the yellowish part of the mountain. There’s a shape of a bear.

  19. Dontremb

    They’re awesome.

    Just one problem. Total Photoshop. I’m an expert in Photoshoppnessing, and have been doing it for about 85 years, and I have specialized knowledge (that you should take my word for) that proves these are fake.

  20. CareBear

    And here I thought it was the chocolate I enjoyed. Hmmm

  21. Anonymous

    Omg wow i never noticed that haha .

  22. Anonymous

    The reason the bear is contained in the image is that Toblerone was invented in Bern, Switzerland. The national symbol for bern is the bear. Bern is Swiss for Bear and in the centre of Bern there’s a bear pit.

  23. Sarah

    looks like a unicorn

  24. Anonymous

    It can also look like a porcupine

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