This is so wonderfull illusion! It was sent to me by one of our fans called Mike. Believe it or not, the “white” letters are actually darker than the “black” letters. This effect becomes clear when the surroundings are removed. You can jump inside this article to see the proof! This is what Mike wrote: “Found this magazine, Scientific American Mind, which had a good article about visual perception. Lots more in the June/July issue.”
Comments
86 Responses










I disagree. I cutout the letters and pasted them over the other colors words using photoshop. The “white” word that is shown without the surrounding background color is shaded darker than what is on the original picture. Try it for yourself.
This illusion absolutely blows my mind! I can’t believe it, how doooo they do it??? I love illusions!!! and i love all of you!
Love Always
Jacquie
The Blackreally looks blacker then the white
Hmmmm
I Simply don’t believe it…
Wow!!!
now that’s just weird…
that is so cool. my dad tryed to do it and said that you should ask which letters are darker because he thought the black side was it. well when I saw it without the backrownd it was amazing because it looks like the black is darker with everything, but when there is just the letters you can see the difference.
Yah! first comment! I find it hard to believe that the white is darker than the black. But I guess it must be true…
reely kool
Interesting! However, the white is not much darker than the black. Nonetheless, it is INTERESTING…
This is not true. The word “white” in the two images are not of the same color. This has nothing to do with perception. I suggest you take this illusion [sic] out.
Dark – (of a color or object) not reflecting much light; approaching black in shade.
In your illusion the white letters along with the white background are both reflecting all colors of light making them appear white while the black letters are absorbing all colors makin it appear black. So by definition black is always darker than white. On top of the fact that if your foreground is the same color as your background, your foreground will appear invisable.
So where is the illusion?
cool…i guess. its been done before though…
1st comment!
How is this possible?
Nice.. :)
Wow, cool, it sure tricked me!
I think that this has been one of the better illusions resently. pretty cool.
um i have looked over this many a times and still cant see how that is
wicked
woah, cool! when i look at the picture, i can’t even tell! i was so sure it was fake that i used the dropper tool in photoshop, but they actually are the same!
Wow. Just… freaking…WOW.
:S…. hahahaha. thats not an illusion !! xD its dummy :)
I have no idea what it is so byue!!
My favorite illusion of all!
This is better than the other checkerboard version.
Great site!
first reply awesome :)
ya this is koo, photoshop??
um,i dont get it.
I see these illusions all the time, but never know if it’s the colours are the same or the oposite to what you percived. This is one of the best though.
Wow, this is very confusing, but amazing indeed! :D
sorry but i don’t buy it!
no, thats wrong, i printed it out, cut the words out and the “black” word was darker than the “white” word. and the pic without the backround isnt the same as the original one. thats not an optical illusion at all.
Black,White are shade’s not colours so neither!!!
How does that work?
Wow. you’re right! I took the picture to paintpad and removed all the surroundings cause i couldnt believe it. and the white is much darker than the black! Who would’ve known?
that’s so cool! i’ve seen something similar with a chessboard or something.
one usual, bad ilusion.
P.S; I dont like it.
Wow. i have a book with illusions like that, but they still always get me!
i actually guessed right
i thought that the white seemed darker to me than the black
i dont know how i came up with that it was just natural instinct i guesss……
Wow! That is so cool. I have the widget and I just couldn’t figure out the answer so I came here. Astounding.
wow thtas really cool!
wow
wow.. that’s pretty amazing
Not too shabby. Saw something like this at an art gallery…
you are full of crap!!!!!!
WOW
THATS AMAZING !
I am a bit puzzled by the picture…the white is on the dark side, but the lettering is lighter then the other!! Question aren’t you supposed to see something else like a totally different picture!!??”
post another illusion or i will have to say that this site sucks
the colors are the same in photoshop. the “top/side” color of the BLACK is the same as the “face” of the WHITE. The “face” of the BLACK is the same as “front/edge” of the WHITE. The illusion works because the Black is standing and the WHITE is on its back.
to all the people who don’t believe the illusion… it was in scientific american mind, a peer-reviewed and intensely scrutinized scientific journal..pretty sure they’d have to check their sources before publishing this