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July 4, 2006 by Vurdlak | Share  

Eventhough this window shop appears to be broken, it’s just another creative advertising done by apple. It sure does it’s purpose, and that is to drive people’s attention. I would’ve never guessed it’s just a sticker across the whole window. Brilliant! Jump inside this article for more pictures from different corners, and at the end, you will see the central one, that shows you what this commercial is for.

Broken Window Shop Optical Illusion
Broken Window Shop Optical Illusion
Broken Window Shop Optical Illusion

Comments

32 Responses
  1. qwerty says:

    dumb

  2. KuKus says:

    Very Impressive!!

    What a good idea to present the new iPod HiFi! (That’s also a good idea for all kind of product!)

  3. Connor says:

    Loved it! What a great way to advertise a product. Very… Eye Catching!

  4. Victor Bogado says:

    This is what people will do to the window in reality when they discover how usefull the DRMed music they bought from apple is…

  5. Kristin says:

    Heh, that’s cute

  6. bobo says:

    hahaha ive been there

  7. kimiscool says:

    brilliant marketing sceme

  8. Someone says:

    A very clever way of pointing attention to something new!

  9. James says:

    Excellent advertising.

  10. goodydaze says:

    the things they think of.

  11. Dan says:

    briliant absalootly brilliant.

  12. Marty says:

    It’s just perfect. Would like to see it in real!!!!

  13. lulu says:

    apple, as always, on top of their game. brilliant.

  14. Akari says:

    lolness. What will Apple think of next?

  15. Pandas says:

    who knows what apple will think up next? but personally, i like it

  16. Manda says:

    dude i went to the store where this was and from a distance i thoughtit had really been broken into i love that store it is so awesome

  17. fallaopalloop says:

    haha

  18. Anonymous says:

    If the intent is to get the potential buyer to look at your product, this is a great marketing illusion/tool. Too bad the product if bogus. But i’m sure it would work for others. What if 4 or 5 stores in a row use it? Would your local mall begin to look like a war zone!?!

  19. Beanz says:

    How kewl….

  20. colinb says:

    Google or Wiki “Broken Window Fallacy”… It’s sorta related! Also people, please don’t just post things like “dumb” because it’s a waste of everyone’s time and shows that you really are dumb. Thank yöu!
    Ö
    Còlïn

  21. Anonymous says:

    PHOTOSHOP

    I OWN THE IPOD HI FI SYSTEM AND NONE OF MY WINDOWS ARE SMASHED

    I REPEAT PHOTOSHOPPED!!!!!

  22. Angjelo says:

    Anonymous

    PHOTOSHOP

    I OWN THE IPOD HI FI SYSTEM AND NONE OF MY WINDOWS ARE SMASHED

    I REPEAT PHOTOSHOPPED!!!!!
    __________

    Uhhhh…this has nothing to do with photoshop, or the iPod, its a way of advertisement, an eye catcher, not something to show that the ipod broke the window or something…jeez…

  23. Jon Nitardy says:

    I’m going to get this for my store!

  24. Anonymous says:

    i remember seeing that when i went to the apple store. it was really cool.

  25. Cutie says:

    COOL & CUTE!:-)

  26. Anonymous says:

    This is why Apple is the best.

  27. **~**AAAQueen**~** says:

    Brilliant! That’s very good for advertisement!
    (it would be funny if someone tried to rob the place, and ran into the window!!!!!!)0:):)

  28. Anonymous says:

    really good advertisement.

    [=

  29. jabaybay says:

    omg…thats so cool! i love it! lol. hahah the ipod is like te only thing you can see rite now..lol….lol…lol….
    ~JayBayBay

  30. Me, Myself, and iPod says:

    Funny!!

  31. dibs says:

    that is soooooooooo cool!

  32. someone says:

    cool.coo.co.c

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