By Vurdlak on July 4, 2006, with 104 Comments
Eventhough this window shop appears to be broken, it’s just another creative advertising done by apple. It sure does it’s purpose, and that is to drive people’s attention. I would’ve never guessed it’s just a sticker across the whole window. Brilliant! Jump inside this article for more pictures from different corners, and at the end, you will see the central one, that shows you what this commercial is for.
(42 votes)
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Lol good advertisement for apple reminds of countless broken screens on iphone 4. Should say on “Apple… our screens are S**t”
WOW ! what and idea. I really liked the concept behind the add. Great
Urban outfitters did this like three years ago.
Yeah, and Apple did it in 2006! This is an old article.
Highlighting how easily their screens smash…
Yeah that’s sooooo amazing.
“Good artists copy great artists steal”
Apparently Apples glass is made from Gorilla glass. The strongest glass ever made :/.. Strange how I’ve smashed my last two Iphones.
@Lando You’re right — it isn’t new. That must be why the article is dated July 4, 2006.
What a stuff of un-ambiguity and preserveness of valuable knowledge about unpredicted emotions.
Wow. Brilliant idea! That’s very good for advertisement!